Chief Brand and Growth Officer
Communities In Schools of Central Texas
Sales & Business Development
Texas, USA · Austin, TX, USA
USD 11,500-11,500 / month
Chief Brand and Growth Officer
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Location: In-person / Flexible Options /CIST Administrative Office / Austin, Texas
Employment Type: Full-Time, Exempt
Reports to: Chief Executive Officer
Supervises: This position will supervise one or more departmental positions.
Starting Salary: $11,500.00/month ($138,000/year)
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About Communities In Schools
Rooted in community for over 40 years, Communities In Schools of Central Texas (CISCT) is a sophisticated 501(c)(3) nonprofit organization in Austin, Texas. Communities In Schools (CIS) is a national organization that ensures every student has what they need to realize their full potential in school and beyond. At CISCT, our mission is simple: surround students with a community of support, empowering them to stay in school and achieve in life.
Position Summary
Communities In Schools believes brand is not just how we look or sound. Brand is trust, credibility, and belief. It is how families find us, how funders decide to invest, how staff stay aligned, and how a community rallies around students.
We are seeking a Chief Brand and Growth Officer (CBGO) to lead the next chapter of CIS’s brand, voice, and visibility. The CBGO brings a deep understanding of community-centered engagement, equity-driven messaging, and innovative growth strategies to expand the organization’s reach and resources.
This executive will own the brand strategy end-to-end and use it as a growth engine to increase awareness, engagement, and philanthropic support. This role is for a hard-working, strategic brand leader who knows how to build and manage a brand in motion, lead creative teams, and translate mission into messaging that moves people to action.
If you love fast-paced environments, believe deeply in education and opportunity, and understand how strong brands drive growth for nonprofits, this role is for you.
The Opportunity
The Chief Brand and Growth Officer will:
Lead CIS’s brand strategy as a driver of trust, awareness, and philanthropic growth
Build a brand that is both highly visible and deeply rooted in community
Partner closely with the CEO to shape narrative, voice, and influence
Align internal and external communications around a shared mission
Grow grassroots engagement that translates into long-term support and advocacy
The Brand Vision
A strategic brand leader with a community mindset
Equally comfortable in boardrooms and school hallways
Skilled at translating strategy into action at every level
Energized by grassroots engagement and movement-building
Collaborative, curious, and always looking for what can be improved
You believe strong brands are earned, not imposed.
What You’ll Do
Brand Strategy & Stewardship
Own CIS’s brand strategy, positioning, and visual identity across all platforms.
Ensure brand consistency while allowing for authentic, community-based expression.
Lead brand evolution as CIS grows and expands across Central Texas.
Grassroots Brand Building & Community Presence
Develop and lead grassroots brand strategies that strengthen CIS’s presence in schools, neighborhoods, and community spaces.
Equip staff, AmeriCorps members, parents, and partners to serve as brand ambassadors.
Translate brand strategy into tools that work at the campus and community level.
Build visibility through local storytelling, events, and community engagement, not just digital campaigns.
Strengthen trust and recognition among families, students, and school communities.
Growth, Giving & Engagement
Use brand to drive philanthropic growth, donor trust, and community investment.
Partner with Development to align brand storytelling with fundraising strategies.
Design campaigns that connect grassroots engagement to giving and advocacy.
Audience Segmentation & Market Insight
Lead market segmentation across diverse audiences, including families, educators, funders, staff, and community partners.
Ensure messaging resonates across cultures, languages, and communities.
Use insights to guide outreach and engagement strategies.
External Marketing and Communication
Oversee multi-channel marketing and communications strategies (digital, social, PR, events, earned media)
Ensure digital platforms amplify grassroots stories and local impact.
Grow engagement through authentic, community-centered storytelling.
Shape compelling narratives that elevate the voices and experiences of the communities served
Internal Communications & Culture Alignment
Lead internal communications that ensure staff are informed, aligned, and connected.
Ensure the CIS brand is lived internally and reflected in how teams show up in the community.
Build feedback loops between field staff and the communications team.
Creative Direction & Design
Lead graphic design and creative direction across all materials.
Ensure high-quality, accessible, and culturally responsive design.
Maintain and evolve brand guidelines to support consistency and flexibility.
Lead cross-functional collaboration.
Lead and develop a multidisciplinary brand, communications, and creative team.
Lead, mentor, and inspire a high-performing marketing/communications team.
Build systems that support fast-paced work without losing quality.
Collaborate across departments to align brand and growth strategies with programmatic goals
What You Bring
Experience & Qualifications Required
10+ years of experience in branding, communications, or marketing
Proven success building and managing brands, ideally in mission-driven organizations
Deep experience with brand strategy, market segmentation, and brand management
Experience leading teams across communications, social media, and design
Strong internal and external communication skills
Preferred
Experience using the brand to support fundraising and donor growth
Familiarity with education, youth development, or social impact work
Experience with grassroots organizing, community engagement, or movement-building
Must reside in Central Texas
Why Join CIS?
- Mission-driven work – Be part of a team that changes the trajectory of students’ lives.
- Professional growth – Ongoing training, supervision, and career pathways into director-level roles.
- Community impact – Build partnerships that extend beyond the classroom.
- Generous paid time off: 4+ weeks of holidays, 2 weeks of vacation time, personal days and sick days
- Comprehensive Health Coverage: 100% employer-paid employee medical plan available, plus family subsidies, dental, vision, life, disability insurance, and 403(b) retirement plan with employer match
- Community-centered culture focused on impact, growth, and connection
Communities In Schools of Central Texas is proud to be an equal opportunity employer.